All work

Case study

Smart Agro

One system for an entire AGRI BUSINESS.

Project focus Agri Business Management System Smart Agro dashboard with monthly sales, leads this week, recent orders and WhatsApp follow-ups around it

The BRIEF.

Smart Agro (Laxmi Agro) sells seeds, fertilisers and crop-protection products through a sales team, an online store and WhatsApp. The brief was one system for the whole business: leads and sellers, WhatsApp and Meta Ads, the online store and orders, quotations, stock across every godown, and GST-ready accounting.

Industry
Agriculture · Farm inputs
Delivered
Agri Business Management System
Services
Product Design · Custom Software Development
Stack
Next.js · Supabase · WhatsApp Cloud API · Meta Lead Ads

The PROBLEM.

Leads arrived from WhatsApp, Facebook, Instagram and forms, and had to be shared fairly across a team of sellers. WhatsApp at scale usually means paying a third-party provider. Orders, stock in multiple godowns and the books all had to agree, with GST returns out of the same numbers.

Leads everywhere Leads shared unfairly Follow-ups slipped through Paying per WhatsApp message Stock in separate registers Books never matched

Our PROCESS.

From the first workshop to launch day.

  1. 01 Discovery & workflow mapping
  2. 02 Information architecture
  3. 03 UX & interface design
  4. 04 Development & integrations
  5. 05 Testing with the sales team
  6. 06 Launch, training & support

The software

What we DELIVERED.

01

Agri Business Management System

One system for the whole business: the sales team works its leads, the store and orders run through it, and stock and accounts stay in sync.

  • Leads, auto-distributed
  • Meta Ads auto-sync
  • WhatsApp automation, no BSP fees
  • Team roles & permissions
  • Seller targets
  • E-commerce & orders
  • Quotations
  • Inventory & godowns
  • Accounting & GST
  • Affiliate commissions
Leads & Meta Ads: every lead in one list, auto-assigned to a seller WhatsApp automation: enquiry to order with no third-party BSP fees E-commerce & orders: from the online store to dispatch Targets & team roles Inventory & godowns Quotations Accounting & GST

The design SYSTEM.

One visual language across every product, built on the client’s own brand colours and type.

Smart Agro design system: colours, typography and components

The IMPACT.

Leads

11,898

leads handled in one system

Orders

2,678

orders from store to dispatch

Revenue

₹56.4L

sales tracked in one place

WhatsApp

86%

of leads come in on WhatsApp

Your turn

Running your agri business on spreadsheets? LET’S BUILD YOURS.

Tell us how your team works today. We’ll show you what it could look like.

Start a project Book a 15-min call
  • Fixed-price proposals
  • Reply within 24 hours
  • 30-day post-launch support

PURE FLOW STUDIOS

Follow along

Behind-the-scenes, shipping moments, and the occasional rant.

Services

  • Custom Software
  • CRMs & Dashboards
  • AI Agents
  • Websites
  • Mobile Apps
  • Brand & Content

Studio

  • Work
  • Process
  • Contact
Schedule a call

Contact

© 2026 Pureflow Studios. All rights reserved.

Privacy Terms Cookies

Designed & built in Lucknow with too much chai.

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Behind-the-scenes, shipping moments, and the occasional rant.

Services

  • Custom Software
  • CRMs & Dashboards
  • AI Agents
  • Websites
  • Mobile Apps
  • Brand & Content

Studio

  • Work
  • Process
  • Contact
Schedule a call

Contact

© 2026 Pureflow Studios. All rights reserved.

Privacy Terms Cookies

Designed & built in Lucknow with too much chai.